Social Media Campaigning Observations to Date: Where is everyone?

[davidgillon]

 Okay, obviously this is just my social media, and this is only day 4, so possibly not generally typical, but so far:

Youtube: 1 Labour national video ad, 4 Labour Rochester and Strood videos in two different variants (just a pity I'm not actually in Rochester and Strood, though close enough Youtube can't tell the difference). Others, crickets.

FB: One Labour national video every time I refresh my home page. Others, tumbleweed.

It's entirely possible Google and Meta's algorithms recognise I'm somewhat to the left of centre, but shouldn't that be driving non-Labour ads to me?

Has everyone else given up?

Bear in mind the Tories quietly doubled campaign spending limits last year, presumably in anticipation of being able to outspend Labour.